invest.fail

The Bureau of Historic Losses · Counterfactual Division

What if you'd bought the Dow Jones in 2020?

The Dow crossed 29,000 in early 2020, then shed more than a third in five weeks as COVID closed the world. By December it had clawed back to record highs, proving once again that the index needs no moonshot — only an investor with the stomach to do nothing.

$100 on 2020-01-02, worth today

US$177

As of 2026-06-12, $100 of the Dow Jones bought at 2020's open (US$28,869) is worth US$1771.77×.

price return · index level · USD

How much would $100 of the Dow Jones bought in 2020 be worth today?

You'd have put inYou'd have nowMultiple
US$100US$1771.77×
US$1,000US$1,7741.77×
US$10,000US$17,7361.77×

Lump sum on the year's first trading day, tracking the index level (price return, before dividends), valued at the latest close. Past performance isn't a promise — it's a taunt.

What did the Dow Jones do in 2020?

Opened

US$28,869

2020-01-02

Peaked

US$30,606

2020-12-31

Bottomed

US$18,592

2020-03-23

Closed

US$30,606

2020-12-31

These are the index's own closing levels (price return). Real index funds also pay dividends, so a true total-return figure would be higher still.

Would steady buying have beaten going all in?

US$33,700 deployed as $100 a week from 2020-01-02, under four temperaments — same money, different nerves.

All in on day oneUS$59,771
Steady weekly buysUS$49,084
Sold dips, rebought ralliesUS$45,310
Traded it perfectlyUS$49,425

“Traded it perfectly” requires knowing the future. Nobody knew the future.

The same $1,000, elsewhere

$1,000 at 2020's open, each valued at the latest close. Hindsight remains undefeated.

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or every The Dow Jones year on file →

Adjacent timelines

The Dow Jones in 2009

every name on file