The Bureau of Historic Losses · Counterfactual Division
What if you'd bought Strategy (MicroStrategy) in 2023?
Crypto had been left for dead after FTX collapsed, and a Bitcoin-on-margin stock was the last thing anyone wanted. From that washout, the next leg up was one of the most violent in the market.
$100 on 2023-01-03, worth today
US$855
As of 2026-06-12, $100 of Strategy (MicroStrategy) bought at 2023's open (US$14.50) is worth US$855 — 8.55×.
total return · dividends reinvested · USD
How much would $100 of Strategy (MicroStrategy) bought in 2023 be worth today?
| You'd have put in | You'd have now | Multiple |
|---|---|---|
| US$100 | US$855 | 8.55× |
| US$1,000 | US$8,548 | 8.55× |
| US$10,000 | US$85,485 | 8.55× |
Lump sum on the year's first trading day, total return (dividends reinvested, splits adjusted), valued at the latest close. Past performance isn't a promise — it's a taunt.
What did Strategy (MicroStrategy) do in 2023?
Opened
US$14.50
2023-01-03
Peaked
US$67.07
2023-12-27
Bottomed
US$14.50
2023-01-03
Closed
US$63.16
2023-12-29
Levels are dividend-adjusted, so historical figures look lower than the headline price of the day — that's the total-return lens, and it's the honest one.
Would steady buying have beaten going all in?
US$18,000 deployed as $100 a week from 2023-01-03, under four temperaments — same money, different nerves.
| All in on day one | US$153,873 |
| Steady weekly buys | US$29,629 |
| Sold dips, rebought rallies | US$24,380 |
| Traded it perfectly | US$104,906 |
“Traded it perfectly” requires knowing the future. Nobody knew the future.
The same $1,000, elsewhere
$1,000 at 2023's open, each valued at the latest close. Hindsight remains undefeated.
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