The Bureau of Historic Losses · Counterfactual Division
What if you'd bought Uber in 2020?
Uber's 2019 IPO priced at $45 and closed its first day under $42 — the worst dollar loss for a US IPO on record at the time. Buying into 2020, with a pandemic about to halt all ride-hailing, looked like catching a falling knife twice; the eventual recovery rewarded the few who held.
$100 on 2020-01-02, worth today
US$222
As of 2026-06-12, $100 of Uber bought at 2020's open (US$30.99) is worth US$222 — 2.22×.
total return · dividends reinvested · USD
How much would $100 of Uber bought in 2020 be worth today?
| You'd have put in | You'd have now | Multiple |
|---|---|---|
| US$100 | US$222 | 2.22× |
| US$1,000 | US$2,222 | 2.22× |
| US$10,000 | US$22,217 | 2.22× |
Lump sum on the year's first trading day, total return (dividends reinvested, splits adjusted), valued at the latest close. Past performance isn't a promise — it's a taunt.
What did Uber do in 2020?
Opened
US$30.99
2020-01-02
Peaked
US$54.86
2020-12-04
Bottomed
US$14.82
2020-03-18
Closed
US$51.00
2020-12-31
Levels are dividend-adjusted, so historical figures look lower than the headline price of the day — that's the total-return lens, and it's the honest one.
Would steady buying have beaten going all in?
US$33,700 deployed as $100 a week from 2020-01-02, under four temperaments — same money, different nerves.
| All in on day one | US$74,871 |
| Steady weekly buys | US$51,425 |
| Sold dips, rebought rallies | US$36,155 |
| Traded it perfectly | US$140,833 |
“Traded it perfectly” requires knowing the future. Nobody knew the future.
The same $1,000, elsewhere
$1,000 at 2020's open, each valued at the latest close. Hindsight remains undefeated.
These were the round numbers. Run your real ones.
Your amount, your date, your certificate. Takes about a minute.
Calculate my failureAdjacent timelines