The Bureau of Historic Losses · Counterfactual Division
What if you'd bought Goodman Group in 2009?
The industrial-property group came within a whisker of being a GFC casualty, drowning in debt as asset values collapsed. It survived only by raising capital at fire-sale prices and selling a stake to China's sovereign wealth fund — the near-death year before the logistics boom.
$100 on 2009-01-01, worth today
A$1,540
As of 2026-06-12, $100 of Goodman Group bought at 2009's open (A$2.05) is worth A$1,540 — 15.4×.
total return · dividends reinvested · AUD
How much would $100 of Goodman Group bought in 2009 be worth today?
| You'd have put in | You'd have now | Multiple |
|---|---|---|
| A$100 | A$1,540 | 15.4× |
| A$1,000 | A$15,398 | 15.4× |
| A$10,000 | A$153,981 | 15.4× |
Lump sum on the year's first trading day, total return (dividends reinvested, splits adjusted), valued at the latest close. Past performance isn't a promise — it's a taunt.
What did Goodman Group do in 2009?
Opened
A$2.05
2009-01-01
Peaked
A$2.79
2009-01-08
Bottomed
A$0.429
2009-03-08
Closed
A$1.98
2009-12-30
Levels are dividend-adjusted, so historical figures look lower than the headline price of the day — that's the total-return lens, and it's the honest one.
Would steady buying have beaten going all in?
A$91,100 deployed as $100 a week from 2009-01-01, under four temperaments — same money, different nerves.
| All in on day one | A$1.4M |
| Steady weekly buys | A$602,210 |
| Sold dips, rebought rallies | A$497,158 |
| Traded it perfectly | A$971,518 |
“Traded it perfectly” requires knowing the future. Nobody knew the future.
The same $1,000, elsewhere
$1,000 at 2009's open, each valued at the latest close. Hindsight remains undefeated.
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